Piquette Zero is a lively and delicious alcohol-free wine-style beverage. It offers a creative and unprecedented craft option to industrially dealcoholized wines that are so often stripped of their character.

Instead of relying upon the forceful removal of alcohol, we tapped into the knowledge gained from making our artisan light wine refreshers: Piquette and Pink Piquette, which feature a naturally reduced alcohol content without compromising on quality or aromatics. With strong insights into the power of grape skins in providing the structure and aromatics in these low-alcohol wines, we applied these principles in making our new alcohol-free Piquette Zero.

Not identical to wine, this new sensory experience is to be discovered for its own unique deliciousness with zesty suggestions of bergamot, key lime, yuzu, blood orange peel, and lemon preserve.

Benjamin Bridge and Upstreet Craft Brewing

Thirsty for better non-alcoholic options? Upstreet Craft Brewing and Benjamin Bridge are joining forces to quench the thirst for non-alcoholic beverages during the holidays, Dry January and beyond.

Upstreet's award-winning alcohol-free craft beer Libra and Benjamin Bridge's original alcohol-free wine-style beverage Piquette Zero give Canadians a better-tasting 'no to low' beverage experience with all the flavour and none of the headaches. The two brands will work together on in-store retail promotions at Sobeys in Atlantic Canada, digital campaigns and sponsoring 'sober curious' socials in Halifax and Charlottetown to help people find their balance. [...] Read more here